Writing and Publishing

Marketing mailouts

Lesley Morrissey, Our official Writing for the Web Expert says:

Just recently I’ve had a few people who asked me about marketing email campaigns - and, indeed, hard copy letters too.  I thought sharing this with blog readers might be useful as well.

Read Lesley's entire blog Marketing mailouts

How Should You Publish Your Best Seller? A Case Study

Glenn Dietzel, Our official Business Authoring Expert says:

Let's take a look at how you would get published via Traditional Publishing methods. First of all, you would need to get the attention of a publisher. Therein lays the first of many obstacles. You see, every week, publishers are inundated with thousands upon thousands of manuscripts from talented hopefuls just like you! Imagine entering your office on Monday and being greeted with over one thousand packages, all with your name on them. Obviously, the chances of one manuscript rising to the top of the pile are slim to none.

Read Glenn's entire article How Should You Publish Your Best Seller? A Case Study