In a famous Far Side cartoon a school boy asks to be excused from class because he says, "My brain is full." Whose isn't? In today's information- and communication-heavy world most people are operating on perpetual overwhelm. So it's no surprise that if something feels even remotely complicated our unconscious kicks in to steer our already too full brain to less taxing waters . . . like lying on the couch watching (and then subsequently feeling like) the Biggest Loser, playing mindless computer games, or compulsively checking email.
Even people who desperately want to ditch their day job and work for themselves procrastinate because it feels too . . . well, hard. All that paperwork, the government red tape, all the complicated legal and accounting issues, writing a big business plan, getting a loan . . . Ai yi yi!
Read Valerie's entire article Business Planning 101: Keep it Simple
Valerie Young, our official Career Change Expert
Keeping it simple also means don't plan on the executive perks first. I have seen many a business fall because more emphasis was put on executive perks of new cars, large offices and great views from the corner office than on the sweat and tears of building a business.
Posted by: Cheryl Gowin | November 08, 2010 at 06:12 PM