Article Marketing & Online Marketing Strategies from IdeaMarketers - Where Your Ideas Shine

E-Mail Lists - How To Build Your Own E-Mail Lists

E-Mail marketing is quickly catching on with businesses from all over the world. And it doesn't matter if the business is a brick and mortar shop, strictly online, or a combination of the two.

Businesses like e-mail marketing because it helps them increase revenues while actually reducing marketing expenses.

Of course, the question that comes up when a business begins to consider e-mail marketing is: "Where do we get the e-mail lists?"

Read Brian's entire article E-Mail Lists - How To Build Your Own E-Mail Lists

Brian Rooney, our official Autoresponders Expert

Email Marketing Open Rates: Are They Reliable?

Are you tracking the open rates for your email marketing campaigns?

You should be.

But before you get started, there are a few things to keep in mind:

Open rates are not the final word in email marketing. All open rates really tell you is that those readers have images turned on so the tracking imaged was loaded.

Any readers that don't have images turned on but still read your message won't be counted in your open rate tracking. But they did read your message and that is what you're after.

Read Brian's entire article Email Marketing Open Rates: Are They Reliable?

Brian Rooney, our official Autoresponders Expert

The Maverick's Guide To Internet Marketing

If you're going to step in the world of Internet Marketing, be prepared to have people QUICKLY tell you that whatever you're doing will not work. Then be prepared for them to tell you that they do have a solution and it will only cost you $ __________.

Making money online requires a bit of a "Maverick" approach.

You'll need to develop the toughness to just move forward despite what some of the "guru's" will tell you. Read what they have to say. Watch the videos. Listen to their presentations. Learn all you can. Take the input and then use what you can and toss the rest. But at the end of the day, you have to make your own decisions and sometimes that means just trying things on for size.

Read Brian's entire article The Maverick's Guide To Internet Marketing

Brian Rooney, our official Autoresponders Expert

How To Build Your AutoResponder Subscriber Lists

More and more businesses are beginning to utilize the power of AutoResponder technology to assist with building their business.

AutoResponders can be used effectively in a number of ways:

* Building and managing a permission-based email list.
* Following up with targeted prospects.
* Keeping your message in front of existing customers.

Read Brian's entire article How To Build Your AutoResponder Subscriber Lists

Brian Rooney, our official Autoresponders Expert

Boost Online Sales With The EMail Marketing Two-Step

I have been involved with online marketing for a number of years and while I won't tell you I've seen everything, I've seen enough to know that the vast majority of people and businesses trying to make money online are missing the boat in a big way.

The idea of being able to simply throw up a web site and start raking in the sales is simply nothing more than a myth. Usually, this myth is told by the company that is selling you on the idea of building a web site for your business.

Read Brian's entire article Boost Online Sales With The EMail Marketing Two-Step

Brian Rooney, our official Autoresponders Expert

Is Internet Marketing Recession Proof?

Brian Rooney, Our official Autoresponders Expert says:

The Recession and Internet Marketing

It's time for a reality check.

I know the media is going crazy with talk about a recession. But it may help to remember that the news media makes more money when the news is bad and these media companies are profit driven just like any other business on the planet.

Read Brian's entire article Is Internet Marketing Recession Proof?

Why Bother with FFA Page Advertising?

Brian Rooney, Our official Autoresponders Expert says:

If you haven't heard of FFA Pages, here is the basic idea:

FFA stands for "Free For All" and an FFA Page is basically a page that anyone and everyone can add a link to for free.

The practice of adding your link to any FFA Page is referred to as "posting".

FFA Page owners invite the world to come and post a link to their FFA Page.

Read Brian's entire article Why Bother with FFA Page Advertising?

The AutoResponder High 5

Brian Rooney, Our official Autoresponders Expert says:

If you've been around Internet Marketing for any length of time, you've run across the term "AutoResponders" before. if you're not quite sure what AutoResponders are, here's a brief summary:

AutoResponders are like having your own personal assistant dedicated solely to making sure your sales messages, training, and updates get out to the right people at the right time. AutoResponders are a tool used by top Internet Marketers to build, manage, and profit from their own contact lists

Read Brian's entire article The AutoResponder High 5

Guide To Creating Powerful AutoResponder Letters

Brian Rooney, Our official Autoresponders Expert says:

AutoResponders are powerful tools. Successful online marketers use them to automate repetitive sales tasks, build and manage multiple prospect lists, and send out regular articles, updates, and announcements.

More than providing an automated response to an inquiry, AutoResponders can be your own automated sales force working online 24 hours a day, 7 days a week.

Read Brian's entire article Guide To Creating Powerful AutoResponder Letters

How to Make Sales 24 Hours A Day, 7 Days A Week

Brian Rooney, Our official Autoresponders Expert says:

For years now, I've been playing a game with my kids. It's called "Guess What Daddy's Doing!" and it goes like this:

I could be at a restaurant with my family, at a basketball game, driving down the road, standing in line somewhere, laying on the couch, or playing a video game (I'm a big 'Rock Band' fan). Sometimes, I might actually be working!

Read Brian's entire article How to Make Sales 24 Hours A Day, 7 Days A Week