What Dead Fish Have To Do With Your Business

Michele PW, Our official Advertising/Marketing Online Expert says:

While on a recent trip, I got a call from my pet sitter. Apparently we had a bit of a tragedy in my salt water aquarium.

All my fish died. Actually nearly everything in the tank died.

It all started with the death of one of my sea urchins. While sad as that was, what made it a tragedy was that sometimes sea urchins release a toxin when they die.

Read Michele's entire article What Dead Fish Have To Do With Your Business

Comments

[Jeff Baas]

Great analogy. And the title really drew me in. Not only is this a great reminder about keeping up with all the "little things" you'd rather put off in your business, but it's a great example of how good writing can attract and engage readers.