TwitterFeed is a site that allows you to import any RSS feed into your Twitter stream. Through a simple set up, you can automate the process to bring high quality content to your Twitter stream. I suggest you start off with your own blog to let people know what you're publishing. Then you can find other blogs, podcasts, or anything on an RSS feed that offers complementary content.
Read Nancy's entire article Twitter Tip: High Visibility with Little Effort
Nancy Marmolejo, our official Visibility Expert